Bill Downs is the Founder and CEO of Victory Nutrition International, Inc. (VNI), an innovative direct sales and referral marketing company. Early on, during his 5 years as the staff nutritionist in a doctor's office in the Philadelphia suburbs, Bill was confronted with an expansive range of diseases and disorders that compelled him to immerse himself in research looking for health solutions outside the box' of conventional thinking. It became clear to him that seeing people one at a time would not achieve his vision of changing the health of a culture. It also became evident that superior outcomes were attributable to superior products made with premium quality ingredients. As such, Bill joined InterHealth Nutraceuticals to research and market premium quality ingredients to the dietary supplement industry.

Over the years, working with what became some of the most successful companies in the industry, Bill was instrumental in creating supplement categories that achieved a market impact of over $2 billion in consumer purchases for a variety of products from Garcinia cambogia and chromium nicotinate to grape seed extract (popularizing the polyphenol category) and natural calcium from coral calcium to algae-based calcium; the number 1 selling calcium in the independent and chain health food store channel. To fulfill his desire to provide the ways and means to improve the health and prosperity of people, Bill founded Victory Nutrition International, Inc. in 2013 with the stated mission to improve the quality of life and celebrate a world with hope and health for all mankind. Our Victory Nutrition products are designed to assist you in becoming a beacon of health and abundance for a lifetime.